01 Hero

Relax The Kids Way. Anytime

02 Intro
  • Brand
  • Photography
  • Art Direction
  • Print
  • Web
2012—21 / PRE-AI Coqui

With Coqui I worked across a wide range of creative tasks: complete brand management, setting the brand’s visual identity, product catalogs and brochures, and presenting the product on the web and in retail. I also redesigned the website and shot product, advertising and lifestyle photos. Throughout, I worked as art director. On the video side I was the client, approving and fine-tuning the final cut with the Symbio agency.

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Brand and Product Videos2019Produced by Symbio Agency
04 Statement

Coqui inspires grown-ups to wake up their inner child and see things differently

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The Coqui wordmark on green

Relax The Kids Way. Anytime

Grown-up life is full of stress. Our memories of childhood may be rose-tinted, but they are full of fun. Even our everyday duties can feel like play. The goal is to make everything more colorful. Give the world some character. Relax the kids way. Anytime.

The Coqui colour palette with its Pantone numbers
The Coqui typeface, bold weight
Coqui icon set
The Coqui family of frog characters
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Packaging Lookbooks Brochures

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Coqui Summer Workbook, lifestyle photo

Swing tags, paper bags, displays and catalogs for the SS2018 and SS2019 seasons

From Labels
to the Product Catalog

Coqui Summer Workbook
Coqui Summer Workbook
Coqui Summer Workbook
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relax on.
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The Complete Front End of the Online Store

It all started with customer research and an analysis of how people used our old website. The aim was to bring the look closer to Western stores while respecting how people shop here in the Czech Republic: more room for great photos, and a way to group products into collections and present them on their own. The whole process peaked in 2018, and it was a great experience.

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Product
& Lifestyle
Photography

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Few brands let me dig this deep into design. Yours could be one of them.

10 More projects

More Projects

  • Skinners
  • Insta360
  • Prager’s
  • Tendon